SEO & Performance
Faster pages. Clearer signals to search engines.
The problem
Why it matters.
Slow pages and missing technical basics make a website harder to use and harder for search engines to understand — even when the business behind it is excellent.
Technical SEO and performance work won't replace good content or guarantee rankings, but it removes avoidable obstacles and gives your content a fair chance.
What you get
Key features.
- 01
Measured, not guessed
We measure before and after changes and report what was actually observed.
- 02
Core Web Vitals focus
Loading speed, responsiveness and layout stability on real devices.
- 03
Technical SEO basics
Metadata, headings, canonical URLs, sitemaps and structured data done properly.
- 04
Honest recommendations
Clear notes on what's in scope, what's out of scope and what would help next.
Fit
Who it's for.
- Sites that feel slow, especially on mobile
- Websites missing titles, descriptions or sitemaps
- Businesses preparing for a content or marketing push
- New sites that want strong foundations from day one
Deliverables
Typically included.
- Performance review with measured findings
- Image, font and script optimisation
- Page titles, descriptions and social metadata
- Sitemap, robots rules and structured data
- A prioritised list of remaining recommendations
Exact deliverables are confirmed in each project's scope.
Workflow
How it comes together.
- Step 1
Measure
Baseline performance and a technical SEO review.
- Step 2
Prioritise
Issues ranked by likely impact and effort.
- Step 3
Fix
Implement agreed improvements in the codebase.
- Step 4
Verify
Re-measure and document results and next steps.
Relevant technologies
- Next.js
- Lighthouse
- Chrome DevTools
- Structured data (JSON-LD)
- Vercel
Can you guarantee first-page rankings?
No — and you should be wary of anyone who does. Rankings depend on many factors outside a developer's control. We fix technical issues that can hold a site back.
Can you improve a site you didn't build?
Usually. What's possible depends on the platform and access available, which we'll confirm after an initial review.
How do we know it worked?
We measure before and after, and share the results along with any limitations of the measurements.
Let's talk about
SEO & Performance.
Share what you have in mind — even a rough idea — and we'll suggest a sensible scope and next steps.